RELATIONSHIP MARKETING IS AN INVESTMENT

business relationship building reminder message on a cork board

In business, relationship marketing is a process within the sphere of Customer Relationship Management (CRM). The focus is long-term, including customer acquisition; development, service, and maintenance. Sustaining these activities ...

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CONCLUDE YOUR SPEECH WITH IMPACT

A businessman is standing at a podium with a microphone giving a lecture with outstretched hands. Horizontal shot.

The conclusion of a speech should be upbeat, robust, inspirational, and powerful. Often, an otherwise outstanding presentation becomes ineffective because of a weak or lackadaisical ending. As a speaker, making a lasting and positive ...

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ELEMENTS OF BUSINESS ETIQUETTE

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Manners and etiquette are vital for securing new business and maintaining established clients/customers. Mannerable behaviors are an indication of professionalism. Possessing them will take you toward a rewarding career and invaluable ...

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COMMENCEMENT

Students wearing gowns and hats sitting indoors, waiting to receive diplomas, graduation day in university, college commencement

It’s that time of year, students of higher education are engaging in final exams and for those graduating in May and August, and the load is particularly heavy. We’re in the spring and summer commencement season; a season ...

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Obscure and Elaborate Words

speech

Are you yearning to replace a few plain ole everyday words in your prepared speech or presentation?  Here’s a list of 10 obscure yet elaborate words, with definitions, that will enhance your value as a speaker; even in ...

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How to Be a Great Guest Lecturer

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There may come a time when you are asked to be a guest lecturer at a university or college. Guest lectureships can be short-term (one day, two weeks); and long-term one month, up to twelve months). Here are admonishments for lecturing ...

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The MANY OCCASIONS for PUBLIC SPEAKING

Public Speaking

What are the different kinds of events which call for one or more public speakers? What are the types of speeches delivered at these events? In this article, I list special occasions (not all-inclusive) and a short explanation of ...

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Why Hire a Speechwriter?

Writing a Speech

There are distinct and straightforward reasons for retaining a professional to craft words on your behalf. First and foremost, you will save time and effort. Writing a speech can be a chore for you, and the process can eat up a lot of ...

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Job Interview Advice

Interview in an office man and woman shaking hands.

Your application for the job you’ve been eyeing is accepted. The phone interview(s) went well.  Now, it’s time for the in-person interview; and you don’t want to blow it!  Here are suggestions for ...

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